Archive for August, 2009

The Answer To The Future Of Marketing & Advertising

Have you ever asked yourself  “Where is all this Social Media stuff going” or “What am I supposed to do with all these new Communication Channels”? We provide you with the answer right here in this little presentation:
 

Naughty Cartoons On Candy For Children?

This might be the worst case of Freudian vision we have ever seen. “Maoam”, a famous German chewing gum slash candy brand, has revamped their on-pack graphics and caught a lot of head for the alleged pornographic nature of them. Have a look and decide for yourself if you agree with these statements.

A Story told in 9 Billboards

It’s a little odd that one of the best Outdoor campaigns I have ever seen comes from the year 1989, but I’m sure you will agree with me when I say the campaign showcased would work as good or, through increased communication between people, even better today. The campaign was initiated in the US city of Boston, and it led to crazy amounts of unpaid PR within the city limits and nationally.

Documentary “The Century Of The Self”

A couple of days ago we stumbled over these videos on Youtube, which show an old (2002) BBC documentary, the Century of the Self, about the early days of Marketing, Advertising and the power of psychoanalysis. If you are into Marketing at all or just want to experience how companies think when they develop advertising, [...]

Brilliant new bathroom cleaning commercial

As we said countless times before, the best commercials are the ones where you don’t see the product advertised until very late in the process. This one is a 10/10 in that regard!